Adidas Unleash The Bull
Adidas is promoting the adiZero Rose 2 basketball shoe with “The Bull”, a commercial featuring Derrick Rose battling Spanish bullfighters. The Chicago Bulls star steps into the Madrid arena and...
View ArticleAdidas Standing in Black Projection
On Sunday adidas carried out a massive public projection made possible by All Blacks fans from around the world! Check out this glimpse of the display and stay tuned for the full footage later this...
View Articleadidas Originals MEGA Shuffle
adidas is promoting the adidas Original Mega shoe range with the “Mega Shuffle” mixer, online at originalsmegashuffle.com. Part style. Part substance. All skill. Inspired by functional sole technology...
View ArticleAdidas I Am The PSM
Adidas has released “I Am The PSM”, a television commercial featuring Pauli THE PSM Stanley-McKenzie, drummer for Gorillaz. Filming was shot over three days in the lead up to, and during a concert...
View ArticleAdidas Do What Light Does
adidas is promoting the 7.9 ounce adizero 5-star mid football cleats in “Do What Light Does”, a television commercial starring American football quarterback Robert Griffin III. Griffin is portrayed...
View ArticleAdidas Take The Stage at 2012 Olympics
Adidas sponsorship of the 2012 Olympics is promoted in “Take The Stage”, an integrated campaign including television, out-of-home and digital formats, focusing on the Team GB athletes. The Take The...
View Articleadidas Don’t Stop Make Me Now
Adidas has released “Don’t Stop Me Now”, an Olympics themed music video for Queen track “Don’t Stop Me Now”, screened during the closing ceremony of the 2012 Olympics. Olympic medallists Sir Chris Hoy,...
View ArticleAdidas Metro Covers 2012 Olympics
Adidas sponsorship of Team GB athletes at the 2012 Olympics was highlighted in a series of portraits used for cover wraps for the daily Metro newspaper. Part of the Take the Stage campaign, the...
View ArticleAdidas Wake Up for The Return
Adidas is running “Wake Up”, a television commercial documenting the return of D Rose and promoting the D Rose 3 collection and basketball shoe. The commercial takes us from the moment when Chicago...
View ArticleThe Cautionary Tale of Ebenezer Snoop
adidas Christmas holiday campaign “Ebenezer You” brings together Snoop Lion (Snoop Dogg’s new stage name) and the artwork of JJ Sedelmaier, offering viewers the chance to find and share their own...
View ArticleAdidas New Speed of Light
Adidas has launched the new adizero F50 Messi boot with “The New Speed of Light”, a commercial featuring footballer Leo Messi in an LED suit, complete with hood and boots, along with an LED football....
View Articleadidas Window Shopping
adidas Window Shopping an interactive transformation of the window shopping experience in Finland, has won Grand Prix awards for direct communication and digital at the Golden Drum awards, along with...
View ArticleAdidas #OriginalSuperstar on fame stereotypes
Adidas is promoting its Originals Superstar shoe with #OriginalSuperstar, an advertising campaign in which superstars talk about superstardom being something different to fame. Footballer David...
View Articleadidas create your own game
adidas has launched “Create your own game”, a commercial connecting the sports brand sponsorship of soccer stars with the emergence of amateur football. While everyone else is content with simply...
View Articleadidas Your Future is Not Mine
adidas is promoting the Spring/Summer 2016 range with “Your Future Is Not Mine”, an integrated advertising campaign exploring alternate approaches to the future. Models, fashion designers and bloggers...
View ArticleAdidas Y-3 Future of Sports Fashion
Adidas has released the most recent Y-3 Future of Sports Fashion film, promoting the Adidas Y-3 Spring/Summer 2017 collection. The film traverses a futuristic dystopia where the protagonists, Louie and...
View Articleadidas Original is never finished
adidas Originals is running “Original is never finished”, a commercial tying the Frank Sinatra classic song “My Way” with arty performances by visionaries from the worlds of music, skate, sport, style...
View Articleadidas One in a Billion here to create
adidas has launched “One in a Billion”, a commercial released in anticipation of Chinese New Year. The adidas One in a Billion commercial is an expression of the “Here to Create” advertising campaign...
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